Welcome to 2025: A Year of Exciting New Releases!

We did it, folks! We’ve officially crossed the threshold into 2025, and while we’re still trying to remember to write the correct year on documents, we’ve been busy behind the scenes cooking up some seriously exciting products that we know you’re going to love.

This year, we’re expanding the majority of our collections, bringing fresh innovations and even more ways to elevate your pleasure. But let’s talk about how we’ve kicked things off: January came in hot with the release of Swan Era and LUX Active Champion Rose, two stunning additions to our lineup that are already making waves. And guess what? We’re just getting started. In the coming months, we’re rolling out four more exciting products, including a brand-new item for the M’Lady collection, two new LUX Active additions, and a PowerBullet release that’s sure to knock your socks off. (Or, you know, any other articles of clothing you might want to remove.)

January’s launches have been a smashing success, and we’re beyond thrilled to keep this momentum going all year long. So, buckle up, pleasure-seekers—2025 is looking very promising.

 

 

Swan Era: A New Dawn of Sensation

If you’ve ever thought, “I love powerful vibrations, but why does my hand feel like it’s been through a high-speed car wash?”—we hear you. That’s why we’re beyond excited about Swan Era, the latest addition to our Swan collection.

At the heart of this beauty is a Power Bullet motor that delivers mind-blowing intensity while keeping the handle blissfully vibration-free. You get the power where you want it, without the unintended hand massage.

And of course, it wouldn’t be a true Swan product without incremental speed control—because sometimes, you need to take things slow and steady before ramping up to full throttle. Whether you’re easing into relaxation mode or diving straight into euphoria, Swan Era lets you find the perfect pace.

Other must-know features include:

• Compact & Travel-Friendly – Perfect for pleasure on the go. (Because your carry-on deserves a little thrill, too.)
• LED Battery Indicator – No more awkwardly guessing if your toy will last the night.
• IPX7 Waterproof – Bathtime just got a whole lot more exciting.
• Premium Platinum Silicone – Soft, luxurious, and ready to pamper your senses.

Easy to use and designed to elevate pleasure for both beginners and pros, the Swan Era is a game-changer. It’s time to usher in a new era of pleasure.

 

 

LUX Active Champion Rose: Flex, Curve, Conquer

Introducing the LUX Active Champion Rose, a product designed to bring peak performance to your pleasure routine. Whether you’re a seasoned pro or just starting out, this flexible beauty is here to meet your needs—and then some.

First, let’s talk about flexibility. This toy bends to hit the right spot, offering customized stimulation that works for everybody. The natural curve makes it a game-changer for prostate stimulation, ensuring next-level sensations that hit just right.

Then, there’s the large base—an absolute lifesaver when it comes to easy accessibility. No matter what position you’re in (or how ambitious you’re feeling), this thoughtful design ensures you can always reach it with ease.

The third standout feature? Graduated sizing. Whether you’re just starting out or looking to level up, the Champion Rose lets you work your way up at your own pace—without having to invest in multiple products. It’s a one-stop-shop for all things beaded pleasure.

And because we love a toy that can do it all, the Champion Rose is also:

💦 Fully Waterproof – Shower, bath, rainstorm—go wild.

✨ Made of Platinum-Grade Silicone – Soft, buttery, and luxurious to the touch.

Ready to take your pleasure game to the next level? It’s time to be the champion of your own pleasure with the LUX Active Champion Rose.

 

Final Thoughts:

We couldn’t be more excited about how 2025 is shaping up. With the Swan Era and LUX Active Champion Rose already setting the tone, and even more thrilling releases on the horizon, this year is going to be epic.

Stay tuned for more updates, and in the meantime—go forth and explore, experiment, and enjoy everything these amazing new products have to offer!